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Research that doesn't stop at the report

We don't stop at discovering what's happening. We validate the problem, design and run the campaign or training that addresses it, then measure whether it worked. Same team, same problem, start to finish. If you buy research, that answers "and then what do we do with it?" If you buy campaigns, it answers "how do you know that will work?" If you fund programmes, it answers "can you show attribution?" The same method has worked for a regional bank, a foreign embassy, and a national livestock programme.

Our Purpose

Your free intelligence briefing

The Letter N is where Nendo publishes first: founder Mark Kaigwa's pick of what matters in African internet, technology and marketing, plus free GPTs, reports, tools and webinar recordings. Over 3,000 readers already get it.

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Creative that closes the gap

Our research gives the big idea something true to stand on. From there we write, design and produce the campaign: social and behaviour change communications, brand launches and public-interest messaging, built with human-centred design so the people it's for shape it before it goes out. We run it across TV, radio and print as readily as social media, digital advertising, influencers and AI platforms. Safisha Rada, our campaign with M&C Saatchi London, made Nendo the first agency from East, Central or West Africa shortlisted at the Loeries for Influencer Marketing. We were a Cannes Lions finalist in 2026 and won at Kenya's DMA Digital Media Awards in 2025.

What we do
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Insights you can't prompt from an AI

We monitor hundreds of millions of social media posts across Africa, in health, finance, governance, security and public life. And yet our biggest lessons come from being face to face with everyday Kenyans, Ugandans, Tanzanians, and Africans across the continent. We're comfortable in a remote cyber cafe, an open-air market or a bustling city centre. We care as much about the person behind a screen as what we create that they'll find on one.

Our Clients

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