Nendo, a regional leader in data-driven insights on the African consumer, presents a report on mobile connectivity. "After cash, mobile money and airtime, megabytes are the most important currency of the digital economy" - Mark Kaigwa, author.
Get all the highlights and insights below and register to receive the full report which contains:
Nendo is a digital business consultancy with authority in Kenya and experience across Africa.
We uncover and apply insights from the continent's 453 million internet users to deliver business results.
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Training, learning and professional development can prove critical in adapting to the needs of your digital audience. Nendo has helped dozens of teams operating in Africa fill in their internal skills gap. Discover how we can grow your skills and insights to give you a competitive edge.
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Ultimately, you must uncover your audience's 'uncommon sense' insights and activate this to get results.
Technology and the Internet today allows for bold ambitions, radical accountability and disruptive solutions.
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We believe that Africa's 'Connected Class' is nomadic. They are more than low-end feature phones or higher-end smartphones. More than statistics. In order to understand the journey towards hearts, minds — and wallets, you'll need a compass. Digital Africa is here for your team to learn, plan and apply insights, tactics and perspectives. Watch, like, share and subscribe to get it delivered to you first.
Through publishing our thoughts and engaging a community of digital practitioners across Africa, we've assembled a think-and-do tank seeking to pose audacious questions on the future. As trendspotters, we use public, private and proprietary ways to pursue the boldest challenges affecting those doing digital business in Africa. Follow us and discover Africa's 'uncommon sense'.
We put the top six banks in Kenya under our lens, dissecting 10,000+ customer comments, complaints and compliments on social. Discover the unique challenges with digital customer experience that brands and marketers face. Purchase the full report and enquire about our competitive data-mining services.
Nendo's observes the Internet, apps, websites and social media in Kenya. Discover the true size of Kenyans on Twitter, Facebook, WhatsApp, YouTube, Instagram and other Internet and social media statistics in one, easy-to-view format.
A landmark digital storytelling project, it attempted to 'define' the terms, trends and personalities behind "Kenyans on Twitter." Using the 26 letters of the alphabet, it visited never-before-defined catchphrases, hashtags and shaped a continental conversation on the role of Twitter.
The report that launched it all. These 15 trends shaped digital discourse and have been translated and taught in the DRC, disseminated in Cairo and discussed in Cape Town. The key themes for Broadcast Media, Corporates on Agencies, Influencers & the Audience.
Join 1600+ subscribers to The Letter N, and get founder Mark Kaigwa's 'uncommon sense' take on African Internet, online media, technology and marketing. We'll also keep you up-to-date on upcoming events.
If you're interested in doing business in Africa, in getting really meaningful insights into the African digital user base, (The Letter N) will quickly become one of the favourite things in your inbox. It is full of interesting and fascinating tidbits that will change the way you see digital engagement with your current and potential customers.
Nivi Sharma - President, BRCK Education
The Letter N makes me want to stop what I’m doing and glean great insights for the week. Beyond that, Mark and his team do fantastic work and have a firm grasp on what it takes to succeed in a digital era in Africa. I highly recommend them to anyone looking for thoughtful, rigorous, and highly relevant advice for strategies on how to operate successfully in Africa.
Karibu Nyaggah - CEO of Caytree Partners
"The Nendo newsletter is superb and always worth reading. Mark and the team don't miss a beat when it comes to discovering the must-read news in digital media and marketing each week."
Dave Duarte - CEO Treeshake
Trust Nendo to give you provocative think-pieces on interpreting global trends, unpacking key cyberculture patterns and pushing the digital envelope. You never know what we'll take on, be it the Internet, mobile, or the social media world.
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Download the Insights and Highlights of the State of Mobile Data 2019 by Nendo or provide contact details to receive the +40 page full report on launch.